In a 21st-century analogue to the early 20th century practice of movie studios buying up movie theaters so they could profit from every facet of the moviegoing experience, Netflix is developing strains of cannabis (that’s legal weed for “weed”) named after some of its most popular shows. Due to buzzkill federal law, the strains won’t be available by mail, and will only be sold for one weekend in a pop-up event at Alternative Herbal Health Services in West Hollywood this weekend, August 25 through August 27.
For Angelenos with qualifying medical conditions that require cannabis for relief (wink), “The Netflix Collection” has been tailored to suit 10 different Netflix viewing experiences. According to a press release, “each strain was cultivated with the specific shows in mind, designed to complement each title based on their tone. For example, sillier shows may be more indica dominant, while dramedies will be more sativa dominant to help the more powerful scenes resonate.”
– Read the entire article at AV Club.